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SAHW
A fictional iced-coffee bar in Riyadh: the whole site is one day, from opening at 7:00 to midnight. The sky changes as you scroll, and a small clock with a rising sun follows the time.
- Industry
- Coffee · Café
- Type
- A day at an iced-coffee bar
- Year
- 2026
- Services
- Brand identity, Art direction, 3D product renders, Web development
A concept project of our own, designed and built by SIMA to show what we can make for brands in this industry. It is not client work.

Overview
A self-initiated concept, not client work. Sahw is an invented café brand: we drew its name and mark, rendered its cups, and built a site that feels like spending a day there.
The challenge
Café sites usually look the same: a photo, a menu, a map. The goal was a site people remember, that still answers the three things a customer wants: what to drink, how much, and where.
The concept
One day at Sahw. Every section is an hour: the morning film, the signature drink, the menu at eleven, caramel at noon, cold brew at sunset, and the address with Riyadh’s real time and an open or closed badge.
Design
The name means a clear sky. The mark is the view from the bottom of the cup: its rim, the sky and the sun rising out of the coffee. Alexandria for headlines, with sky colours from dawn to night.


Key interactions
- 01
A clock that follows you
The time and the sun move with the scroll, from 7:00 to midnight.
- 02
What’s your coffee today?
Four quick questions pick a drink for you.
- 03
Open right now?
The visit section shows Riyadh’s real time and whether Sahw is open.
On every screen
Desktop

Mobile

Technologies
- Next.js
- GSAP ScrollTrigger
- next-intl
- Tailwind CSS
Live demo
Want something like this for your company?
Tell us what you sell. You’ll get a clear price and timeline within one business day.
Next project
Starbucks (concept)
Unofficial concept redesign
