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SIMA STUDIOSIMA STUDIO
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06 / 08

Starbucks (concept)

An unofficial concept we made on our own to show what we can do: a two-colour Starbucks site with a real-time 3D cup that flies from the hero and lands in the story. Not commissioned by, affiliated with or endorsed by Starbucks.

Visit the live sitestarbucks-rebuild.vercel.app
Industry
Coffee · Retail
Type
Unofficial concept redesign
Year
2026
Services
Art direction, 3D experience, Web development

A concept project of our own, designed and built by SIMA to show what we can make for brands in this industry. It is not client work.

Starbucks (concept) — Desktop

Overview

A self-initiated showcase, not client work. Starbucks did not contact or commission us; we rebuilt their website as an exercise to show our design and 3D skills. Starbucks, the Siren logo and product names belong to Starbucks Corporation.

The challenge

Make a famous brand feel new using only its green and cream, with real menu data and real products, and a 3D moment that never covers the content it passes.

The concept

One cup, one journey: it lifts off the hero pedestal, tumbles toward the camera, glides beside the drinks and lands softly in the story section.

Design

Only two colours, green and cream. Real product photography, a warm serif with a clean sans, and wave edges drawn from the Siren’s hair.

Starbucks (concept) — Design
Starbucks (concept) — Design

Key interactions

  1. 01

    Flying 3D cup

    A planned path that clears every card at 14 screen sizes.

  2. 02

    Focused product carousel

    The chosen product grows; the others blur away.

  3. 03

    Lift the lid, add the sleeve

    Inspect the cup and the real Insulated Sleeve.

On every screen

Desktop

Mobile

Starbucks (concept) — Mobile

Technologies

  • Next.js
  • React Three Fiber
  • GSAP ScrollTrigger
  • Lenis
  • TypeScript

Want something like this for your company?

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